INVEST IN SATI
Fast food is broken.
We’re building what comes next.
SATI exists to redefine fast food for a new generation—where convenience, nutrition, and bold flavor no longer compete.
We believe food can do more than fill a need.
It can fuel well-being, connect cultures, support local economies, and drive sustainable change.
Our model combines culinary expertise, responsible sourcing, and smart technology to deliver meals that are affordable, accessible, and nutritionally rich for modern, active lives.
Our mission is to build a better food system where every meal supports health, community, and the planet.
How we do it
Sourcing responsibly – We work with trusted farmers and suppliers to ensure consistent quality and peak freshness. By tracking usage patterns and improving demand forecasting, we reduce waste, protect margins, and maintain supply chain integrity.
Reducing food waste – We combine culinary expertise with real-time sales data from our POS system and delivery platforms like Grab. These insights help us optimize inventory, streamline prep, and use every ingredient with precision.
Understanding our customers – We analyze feedback and cross-channel data to spot trends, test fast, and iterate with confidence. This customer insight fuels growth while keeping our offering aligned with evolving preferences.
Empowering communities – We scale healthier, flavor-forward meals that are easy to adopt and built for repeat purchase. By making better choices more available and enjoyable, we support lasting change in how communities eat.
SATI brings together heritage and innovation by creating nutrient-dense meals designed for modern, active lifestyles.
our Team
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David Hartwig
Founder & CEO
David Hartwig is a Michelin-winning chef driven by innovation, wellness, and excellence. Previously the Head Chef at IGNIV Bangkok by Andreas Caminada, he has honed his craft in some of the world’s top kitchens, including:
Schloss Schauenstein, Switzerland – A 3-Michelin-starred fine dining destination in a historic castle.
Crown Shy, New York – A Michelin-starred spot celebrating modern, ingredient-driven cuisine.
Beyond the kitchen, David is a Brand Ambassador for Swiss luxury kitchen brand V-Zug in Thailand and a HYROX athlete, embodying peak performance in both food and fitness.
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Kelvin Mak
Co-Founder & CMO
Kelvin Mak is a filmmaker and former creative director with over 25 years of global experience in advertising, film, and brand storytelling. Splitting his time between Los Angeles and Thailand, he creates narratives that bridge Eastern and Western perspectives with cultural insight and cinematic flair.
He served as Creative Director at world-renowned agencies like Saatchi & Saatchi and Young & Rubicam, leading award-winning campaigns for Nike, Lexus, and Toyota—earning accolades including One Show and Cannes Lions honors.
As the founder of a production company with roots in Beijing, Hong Kong, and Thailand, Kelvin continues to bring visionary ideas to life on a global stage.
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Christoph Anliker
Co-Founder & Financial Advisor
Christoph Anliker is a seasoned banking professional with global experience. He is a Member of the Management Committee at a leading foreign securities firm in Thailand and holds a BSc in Business Administration, specializing in Finance and Banking.
Christoph began his career in Switzerland, working with high-net-worth clients across Southern and Eastern Africa. He later held roles in Johannesburg, Dubai, Hong Kong, and Switzerland.
Since 2020, he has helped build a top private banking franchise in Thailand. His international expertise makes him a valuable asset to Sati’s growth in the F&B industry.
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Edmund Lowman
Co-Founder & Business Advisor
Edmund Lowman is an accomplished entrepreneur with extensive experience in the hospitality, food and beverage, and luxury wine industries.
As the former CEO of Destination Eats, he scaled popular restaurant brands like Hard Rock and Big Boy Burger across Asia.
He also founded Collective Hospitality, one of the world’s largest hostel operators (Slumber Party, Bodega, Selina, Socialtel), which he successfully scaled and sold.
FAQs
What makes SATI different from other healthy or fast food brands?
SATI combines Michelin-level culinary craft with bold, globally inspired flavors. We rethink fast food by serving real, nutrient-dense meals made with premium, responsibly sourced ingredients. No fillers. No shortcuts. Ever.
Are your meals really healthy?
Yes. Every dish is designed for balanced nutrition, supporting modern, active lifestyles without sacrificing flavor. We focus on clean ingredients, thoughtful portioning, and mindful cooking to fuel both body and mind.
Where do you source your ingredients?
We source from farmers and suppliers who share our values around quality, transparency, and sustainability. Local or international, every partner is chosen with care to support better food from the ground up.
Do you offer vegetarian or vegan options?
Absolutely. We offer a variety of vegetarian and vegan meals that meet the same SATI standards for nutrition, flavor, and satisfaction.
Is SATI only for athletes or fitness-focused customers?
Not at all. While our meals support active lifestyles, SATI is for anyone who wants food that tastes great and makes you feel good. Whether you’re training, working, or just enjoying bold, satisfying meals, our menu is designed for all.
WHERE CAN I EAT SATI FOOD?
You can dine with us at Park X Ekkamai or order through Grab and LINE for fast, convenient access to your favorite SATI meals.
SATI is ready to reimagine fast food to be scalable, tech-driven, and built for the future.
Join us in launching SATI and shaping the next global food movement.
Interested in joining our journey and shaping the next global food movement, or finding out more about Sati?
Write us an email or give us a call. We will be happy to assist you.
+66 97 090 1707
david.91.hartwig@gmail.com
295 Soi Sukhumvit 63, Khlong Tan Nuea,
Watthana, Bangkok 10110, Thailand